STEP TOMO - PRESS KIT
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Website: https://foggoapps.vercel.app/steptomo/
Press page: https://foggoapps.vercel.app/steptomo/press
Press contact: hello@foggoapps.com

ONE LINE
Step Tomo is a little walking friend for iPhone and Apple Watch: an egg that hatches on your first walk and grows with every step you take together.

SHORT
A small egg is waiting for you. Take it for a walk and it hatches, and who's inside is a surprise: a sprout, a little flame, a patient traveller, a round blue bird or a pup. Your new friend lives on your everyday steps and grows through three stages as the days go by. It keeps a cozy house on a floating island, trots beside you along rice terraces and under red torii, and waves hello from your Apple Watch.

LONG
Step Tomo is a step counter with a heart. Instead of a number to beat, there is a small friend waiting for your walks. Tomo (友) means "friend" in Japanese, and the whole world feels like a picture book: cherry blossom, red torii, stone lanterns and a mountain on the horizon.

It begins with an egg. Take it on a short walk and it cracks open, and who's inside is a surprise. It might be Sprig, a sprout who blooms at full size; Kindle, a little flame; Trundle, a patient traveller who becomes the Wanderer; Puff, a round blue bird who learns to fly; or Scout, a pup who grows into Ranger. Once in a while an egg hatches shiny. Each friend grows through three forms as your steps add up.

Its mood follows your day: a little peckish when you've been still, happy when you're on your way, round and content when you reach your goal, and fast asleep at night. It lives in a cozy house on a floating island with a koi pond and a waterfall, under a sky that turns from blue to dusk to lantern light.

Head out together and it trots beside you along a winding path, past bamboo and rice terraces, over little bridges, finding acorns and feathers in the grass while other walkers' pets pass by. Every walk is kept to look back on. And on Apple Watch, your tomo is always a glance away. Your steps stay on your device.

KEY FEATURES
- Hatch a surprise friend from an egg: five species, three forms each, and rare shiny variants
- Your everyday steps help it grow; its mood follows your day
- A cozy house on a floating island that turns from day to dusk to night
- Walks through a Japanese countryside loop, with other walkers' pets along the path
- Walk finds tucked in the grass, to keep or sell for coins
- Past walks with route replay and highlight videos
- Pick your next egg in the Pet tab for 2,000 coins
- Apple Watch app with walks, complications and a Smart Stack card; watch walks save to Apple Health
- Private by design: your steps stay on your device; no ads, analytics, tracking or sign-in

THE PETS (stage 1 > 2 > 3)
Sprig, the grower: Seedling > Sapling > Bloom
Kindle, the burner: Spark > Flicker > Blaze
Trundle, the long-hauler: Hatchling > Trekker > Wanderer
Puff, the climber: Fluff > Fledgling > Soarer
Scout, the pup: Pup > Tracker > Ranger
Every egg has a 1 in 64 chance to hatch shiny.

FACT SHEET
App: Step Tomo (ステップトモ)
Developer: Foggo Apps, the independent studio of Charles Chiejina
Release: Coming soon to the App Store
Platforms: iPhone (iOS 18 or later), Apple Watch (watchOS 11 or later)
Category: Health & Fitness
Languages: English, Japanese
Price (US): Step Tomo Premium with a 7-day free trial, then $12.99/year or $3.99/month, or $24.99 once (Lifetime). Optional coin packs.
Privacy: Your steps stay on your device. No ads, no analytics, no tracking, no sign-in.

ABOUT THE DEVELOPER
Foggo Apps is the independent studio of iOS developer and designer Charles Chiejina, maker of the walking apps Simply Step and StepPup. Step Tomo grew from a simple wish: that a daily walk could feel less like a number and more like time spent with a friend.

BRAND
The STEP TOMO wordmark is hand-drawn pixel art (brand/step-tomo-wordmark*.png and .svg): cream-to-gold letters with an ink outline and a lavender drop shadow, an egg with the four species colours for the last O, and a red hanko seal with 友 (tomo, friend). Use the light version on light backgrounds, the dark version on dark ones and the one-colour version where colour isn't possible. Keep clear space equal to the seal's width on every side and show it at whole multiples of its pixel grid only. brand/step-tomo-brand-guide.png has the colours and don'ts.
Colours: Ink #1E1A2B, Cream #FFF1C4, Gold #FFC53D, Amber #F2963A, Seal red #E0463A, Sakura #FFB7D0, Lavender #E8E5F2.

USAGE
All materials in this kit may be used in editorial coverage of Step Tomo. Please scale pixel art with nearest-neighbour filtering and don't recolour the pets.
