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Press kit
Everything you need to write about Step Tomo. All materials may be used in coverage of the app.
Step Tomo is a walking friend for iPhone and Apple Watch. A small egg waits for you, hatches on your first walk, and grows with every step you take together. Tomo (友) is Japanese for "friend".
Zip includes the wordmark (light, dark, one colour; PNG and SVG), seal, compact mark, brand guide, the icon, banner, pet renders, iPhone and Apple Watch screenshots, animations, scenes and a text file with every description below.
Fact sheet
| App | Step Tomo (ステップトモ) |
|---|---|
| Developer | Foggo Apps, the independent studio of Charles Chiejina |
| Release | Coming soon to the App Store |
| Platforms | iPhone (iOS 18 or later) and Apple Watch (watchOS 11 or later), with complications and a Smart Stack card |
| Category | Health & Fitness |
| Languages | English, Japanese |
| Price | Step Tomo Premium: 7-day free trial, then $12.99/year or $3.99/month, or $24.99 once for Lifetime. Optional coin packs. US prices. |
| Privacy | Your steps stay on your device. No ads, no analytics, no tracking, no sign-in. |
| Website | foggoapps.vercel.app/steptomo |
| Press | hello@foggoapps.com |
Descriptions
One line
Step Tomo is a little walking friend for iPhone and Apple Watch: an egg that hatches on your first walk and grows with every step you take together.
Short (about 80 words)
A small egg is waiting for you. Take it for a walk and it hatches, and who's inside is a surprise: a sprout, a little flame, a patient traveller, a round blue bird or a pup. Your new friend lives on your everyday steps and grows through three stages as the days go by. It keeps a cozy house on a floating island, trots beside you along rice terraces and under red torii, and waves hello from your Apple Watch.
Long (about 250 words)
Step Tomo is a step counter with a heart. Instead of a number to beat, there is a small friend waiting for your walks. Tomo (友) means "friend" in Japanese, and the whole world feels like a picture book: cherry blossom, red torii, stone lanterns and a mountain on the horizon.
It begins with an egg. Take it on a short walk and it cracks open, and who's inside is a surprise. It might be Sprig, a sprout who blooms at full size; Kindle, a little flame; Trundle, a patient traveller who becomes the Wanderer; Puff, a round blue bird who learns to fly; or Scout, a pup who grows into Ranger. Once in a while an egg hatches shiny. Each friend grows through three forms as your steps add up.
Its mood follows your day: a little peckish when you've been still, happy when you're on your way, round and content when you reach your goal, and fast asleep at night. It lives in a cozy house on a floating island with a koi pond and a waterfall, under a sky that turns from blue to dusk to lantern light.
Head out together and it trots beside you along a winding path, past bamboo and rice terraces, over little bridges, finding acorns and feathers in the grass while other walkers' pets pass by. Every walk is kept to look back on. And on Apple Watch, your tomo is always a glance away. Your steps stay on your device.
Key features
- Hatch a surprise friend from an egg: five species, three forms each, and rare shiny variants
- Your everyday steps help it grow; its mood follows your day
- A cozy house on a floating island that turns from day to dusk to night
- Walks through a Japanese countryside loop, with other walkers' pets along the path
- Walk finds tucked in the grass, to keep or sell for coins
- Past walks with route replay and highlight videos
- Pick your next egg in the Pet tab for 2,000 coins
- Apple Watch app with walks, complications and a Smart Stack card; watch walks save to Apple Health
- Private by design: your steps stay on your device; no ads, analytics, tracking or sign-in
About the developer
Foggo Apps is the independent studio of iOS developer and designer Charles Chiejina, maker of the walking apps Simply Step and StepPup. Step Tomo grew from a simple wish: that a daily walk could feel less like a number and more like time spent with a friend.
Logo and banner
The STEP TOMO wordmark is hand-drawn pixel art: chunky cream-to-gold letters with an ink outline, an egg for the last O, and a red hanko seal with 友 (tomo, friend). PNGs are 4× the pixel grid; the SVGs scale to any whole multiple. The brand guide covers clear space, colours and don'ts.







Colours
Type: Fredoka for the interface, Pixelify Sans for pixel moments. The wordmark is custom pixel art, not a font: please use the files above. Keep pixel art crisp (nearest-neighbour scaling, whole multiples only) and don't recolour the pets or the wordmark.
Pet renders
Transparent PNGs, final form shown. Every stage is in the zip.





iPhone screenshots








Apple Watch




Animations





Scenes




Links
Step Tomo website · Meet Step Tomo (launch story) · Support · Privacy · Terms